Calbee Melts
Calbee Melts
Another fun collaboration with the clever guys over at Creaytive for the launch of Calbee Melts potato chips.
EA were tasked with creating various flavours of CGI crunchy crinkle cut potato chips dripping with melted cheese. We partnered up with Stephen Stewart who shot the mouth watering food to layer in-between the stacked chips. We pre-vised the stacks prior to the shoot to work out the optimum composition and retouching worked their magic layering all the components and finessing the deliciousness.
Agency: Creaytive. Melbourne
ECD: Chris Reay
Head of Design Realisation: Sam Holliss
Client Services Director: Christine Kent
Food Photography: Stephen Stewart
Photography Production: Geraldine Quinn