electric-art_tab_horse_sdw.jpg

tab rewards

agency: BWM Sydney
art director: Matt Ennis
agency producer: Lila Trajkoska

We do love a challenge! Creating recognisable shapes from individual tickets required plenty of care in the placement department. We also needed to allude to a sense of movement within the static images without making them looking too random or messy. EA approached the lighting as we would light a complicated still life image. CGI backgrounds & reflections were created, comped together then given an overall treatment in retouching.