Animation, Automotive, CGI, Environments Electric Art Animation, Automotive, CGI, Environments Electric Art

NAB Equipment Finance

 
 
 

NAB Equipment Finance

Six Black Pens approached EA with an urgent brief to create a stills and motion asset of a CGI tractor harvesting the NAB logo into an expansive realistic crop field. The campaign was created to suit various formats and targets NAB agricultural customers to raise awareness of the NAB Equipment Finance product.

 

Agency: Six Black Pens
Head of Creative: Joe Maycock
Design Group Head: Daniel Farrugia
Snr Account Director: Cat Melville
Snr Account Manager: Claire Underhill

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Isuzu N Series

Motor Bike Detail

Runner Detail

Truck Detail

The Campaign

 

Isuzu N Series

 

Cool campaign via Fenton Stephens for Isuzu trucks. The updated N series hosts an intelligent suite of advanced safety features.
Reliability is everything!

Agency: Fenton Stephens
Senior Art Director: Chris Hayden
Account Manager: Jake Lane
Photographer: Stuart Crossett @ Coco Productions
CGI & Retouching: Cream Electric Art

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Automotive, CGI, Transportation, Animation Electric Art Automotive, CGI, Transportation, Animation Electric Art

FCAI

15” TVC Safety Message

 

FCAI

We created this important 15" TVC safety message for the FCAI announcing new regulations around faulty Takata airbags. The photo real motion piece was created completely in CGI.
Check your airbags people.

 

Agency: The Monkeys Melbourne
Agency Producer:
Emma King
Sound Design: Song Zu

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Sea-Doo - Be The Machine

Final Agency Artworks


Final Image

Final Image


CGI Material Tests

CGI Rotation

Exploration During Design Phase


Animation

 

Sea-Doo - Be The Machine

EA created the Sea-Doo & the rider entirely in CGI for the launch of the new RXT. The headline “Be The Machine” emphasises the ergonomic design of the new model that enables the rider to hug the vehicle resulting in a greater performance. EA designed the rider’s costume to compliment the Sea-Doo, perfecting every little surface texture whilst keeping the whole scene dramatic & atmospheric. Pretty much a dream brief for our CGI team.

 

Agency: Cramer-Krasselt Milwaukee
Group Creative Director: Ned Brown
Creative Director: Nick Marrazza
Art Director: Brian Steinseifer
Account Director: Darci Bandi
Director of Campaign Management: Shelley Gauthier
Senior Art Buyer: Karen Kirsch

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