Esri
Cinemagraphs
Forest
We created this epic campaign for Esri, a software company that utilises location technology such as mapping and data analytics to assist organisations to “See What Others Can’t".
Port
Africa
Subway
Airport
City
Construction
Stills
Builds
Esri
We created this epic campaign for Esri, a software company that utilises location technology such as mapping and data analytics to assist organisations to “See What Others Can’t". Even prior to COVID-19 a worldwide shoot on this scale wasn’t feasible for this client in terms of timings and budget. CEA were able to utilise CGI, stock and local photography to create each environment, delivering a campaign of seven photo-real stills images and corresponding looping cinemagraphs.
We created FX builds on the Forest, Construction and Port assets that show a quick glimpse into the CGI process. A brilliant team effort from our guys, agency and client, and one of which we are all immensely proud of.
Agency: MAL\FOR GOOD & TBWA\Chiat|Day LA
Assoc. Creative Directors: Kristina Krkljus & Tyler Kirsch - MAL\FOR GOOD
Art Directors: Mark Share & Jason Collins - TBWA
Executive Producer: Dena Moore - TBWA
Art & Print Producer: Whitney Knecht - TBWA
Senior Art Producer: Elisabeth Fried - TBWA
Production Coordinator: Jessie Glenn - TBWA
Photographic elements on City, Port, Subway & Africa: Stephen Stewart.
Photographic elements on Construction & City: Damon Wilder
Forest & Construction Stills: Cream Electric Art
Remaining stills & all motion: Electric Art
Commbank Cyber Security
Animation
Commbank Cyber Security
The agency commissioned us to design an intricate, beautifully detailed CGI city at night for Commbank Secure, the specialists who protect customer’s accounts from online threats. Appearing in both print & animation, at first glance just the city is apparent, on closer inspection you can see the city is actually a glowing, living circuit board.
Agency: M&C Saatchi
CD: Shane Gibson
Art Director: Melissa Hawkett
Copywriter: Jason Leigh
Agency Producer: Greg Hyslop
Stills: Cream Electric Art
Motion: Electric Art
Rio Tinto - Mine of The Future
The Whole Story
Cut down showing EA’s animated world.
Rio Tinto - Mine of The Future
This animation brief required us to tell the story of Rio Tinto's future vision for mining taking reference from a 2D illustration and revisualising it in 3D Animation. In essence this meant creating a multi-scale, fully animated world that describes the process of the modern mine from pit to port. The challenge was to keep a highly treated CGI animated look and still be able to transition into real footage and then back again into the animated world.
Agency: Marcel Sydney
Agency Producer: Simon Davis
Stills image reference: Jason Solo @ Jacky Winter